"Midi Health Raises $60M in Series B Funding to Expand Women's Healthcare Services"

Midi Health's Series B Funding

Key Highlights:

• Series B Funding: Raised an additional $60 million in Series B funding, bringing the total funding to $100 million.
• Investors: Emerson Collective led the round, with participation from GV (Google Ventures), Memorial Hermann, and other notable investors.
• Expansion Plans: Funds will be used to expand insurance coverage, hire and upskill clinicians, diversify service lines, and scale to care for over 1 million women per year by 2029.

Midi Health's Target Market

• Target Market: Women navigating perimenopause and menopause, seeking virtual care and personalized treatment plans.
• Midlife Women's Healthcare: Focus on providing expert care and support for women experiencing hormonal changes and related health issues.
• Insurance Coverage: Offering services covered by insurance to ensure accessibility and affordability for patients.

What Midi Health Needs to Buy

• Clinician Recruitment and Training: Hiring and upskilling additional clinicians to meet the growing demand for virtual care services.
• Technology and Telehealth Solutions: Investing in advanced telehealth platforms and tools to enhance the virtual care experience for patients.
• Marketing and Branding Services: Partnering with marketing agencies to amplify the conversation around midlife women's healthcare and increase brand awareness.