Public Raises Funding to Enhance Investing Platform and Expand Customer Base
Public Buys Stocktwits’ TradeApp
Public Acquires TradeApp Investment Accounts from Stocktwits
Key Highlights:
- Acquisition: Public, an investing platform, has acquired the TradeApp investment accounts from Stocktwits.
- Deal Details: The financial terms of the acquisition were not disclosed.
- Focus on Community: Stocktwits will continue to focus on its community and real-time discussions around earnings and cryptocurrency offerings.
- Expanded Investing Products: Stocktwits brokerage customers will migrate to the Public investing platform, gaining access to a wide range of investing products including stocks, ETFs, options trading, crypto, bonds, and alternative assets.
Public's Target Market
- Target Market: Public's investing platform is designed for individuals interested in investing in stocks, options, bonds, crypto, and alternative assets.
- Retail Investors: Individuals looking for a user-friendly platform to invest in a variety of assets.
- Community-Oriented Investors: Investors who value social interaction and discussions around investments.
What Public Needs to Buy
- Technology and Platform Enhancements: Investments in technology and platform development to enhance the user experience and expand the range of available investment products.
- Marketing and Customer Acquisition: Strategies and partnerships to attract new customers and expand the user base.
- Partnerships with Financial Institutions: Collaborations with financial institutions to offer additional investment products and services.