Tenon Raises $8M to Expand Team and Accelerate Marketing Automation
Tenon Raises $8M in Series A Funding
Tenon Raises $8M in Series A Funding
Key Highlights:
- Series A Funding: Tenon, a marketing solution provider built on ServiceNow, raised $8 million in Series A funding.
- Investors: Funding led by High Alpha and StepStone Group, with continued investment from ServiceNow Ventures.
- Expansion and Product Roadmap: Funds will be used to expand the team and accelerate the product roadmap, focusing on marketing automation and unifying the complete marketing lifecycle.
Tenon's Target Market
- Enterprise Marketing Teams: Targeting large marketing teams within enterprises, providing a single solution for planning, collaboration, and campaign delivery.
- Marketing Automation: Expanding into marketing automation to offer a comprehensive solution for the entire marketing lifecycle.
- Operational Efficiency: Helping marketers optimize efficiency through features like Agile marketing, interactive activity streams, and pre-built templates.
What Tenon Needs to Buy
- Talent Acquisition: Expanding the team with marketing and technology professionals to support product development and customer success.
- Partnerships and Integrations: Collaborating with other marketing technology providers and platforms to enhance the capabilities of the Tenon solution.
- Marketing and Sales Support: Engaging with marketing agencies and sales experts to effectively reach their target market and drive customer acquisition.